- Well, affiliate marketing is when you get a commission for referrals. And if you’ve been following along from the previous lecture, you’ll know just how many referrals you’ll be able to get through properly utilizing a resources page.
- People are going to have problems. You’re going to offer the solution through your resources page. Those are going to be referrals. And for each referral, when they buy or just click the link, you will get a commission for that, right?
- Which creates a win win win situation. The visitor gets their problem solved, you get revenue. And of the blog, the company that you are affiliate linking for, get a sale, win, win, win. Now, a commission could be anything from basically $1 or 50 cents to thousands of dollars, of course, depending on if you’re selling a dog collar a TV, or a car.
- It depends completely on what you are. Affiliate marketing. And this works out by you signing up for an affiliate marketing program, which is going to give you a unique and traceable link.
- This link you’re going to use on your resources pages, maybe sometimes in your blog post, or if allowed, you can use it in your newsletters as well, which is going to make sure that whenever people buy from having clicked on your link, you get the commission and also you get to trace to see how many have clicked and how many have bought from the links that I have linked.
- So the bigger your website, the more referrals you’re going to have, and the more commission you’re going to get from this. This can be a huge business opportunity depending of course, on your niche, your genre, your visitors, etc., etc..
- So once you have your unique trackable link and a visitor clicks on that link, they’re going to get something called a 60-day cookie period. Now, this could be shorter.
- This could be 30 or 15 days or longer, it could be 90 days, but generally, it’s going to be around 60 days. And if you remember what cookies are, that’s when you place a bit of information saved on the person’s computer.
- So basically, if we have an affiliate link to a product on Amazon, for example, that visitor clicks on the Amazon link, and then within 60 days they buy something from Amazon. They buy anything from Amazon. You are going to get a commission from that. There are a lot of crazy stories about this.
- Some people, you know, giving out the Phillies link to children’s toys for just a couple of dollars and that person ended up buying a Rolex for 20,000 and they got a huge commission. Of course, these are the exceptions, not the rules, but it does happen.
- But it’s also worth knowing that within these 60 days, if they click on someone else’s affiliate link, yours will be erased and their affiliate link will be the latest. Now, the next thing that I want you to know, and this is super important, is to always read the terms of service for whoever you are, affiliate LinkedIn.
- For now, there are big platforms. It’s going to have a bunch of different programs like Rakuten marketing, ClickBank, etc. But then there’s also going to be times when you want to go specific.
- For a company like Bluehost, as we saw previously already a lot of people are affiliate links for Bluehost because it’s so effective. And I’m going to show you also how much commission you get from that and how it works. But the important part about reading the terms and services is that sometimes you are allowed to put affiliate links in your newsletter, in your email marketing.
- And if you can do that and you have an email list of, say, 10,000 people, well, chances are that’s going to be money in the bank quite easily for you. But not all companies are going to allow you to affiliate market in that way. Also, sometimes you can even do ads with affiliate links.
- But again, not all companies are going to allow that. Always, always read the terms of service. And my final tip for you is to be transparent.
- You always, always want to be open about the fact that you are using affiliate links. The reason is simple. The reason that you even link into this place that you’re linking to is to bring the customer value and you need to be very open about you’re going to get a commission for this, but it’s not going to be from the visitor.
- It’s going to be from the retailer who’s going to pay you a commission. So always be open and make sure that you have open communication with the visitor. You tell them exactly what you’re doing and why you are doing it so they don’t feel misused by you and they don’t feel like there’s any deception going on.
- Remember, building relationships and openness with your visitors, is everything you’re doing on this resource page or your blog post or newsletters, etc., to bring value. And if you’re going to be going behind their back, that is not bringing value. It’s the reverse. You’re going to be deteriorating those relationships.
- That said, there are no laws with you having to be transparent. Back in the day, a lot of people did affiliate marketing and they did it without actually saying that they were that was the norm. Lately, things have changed. And honestly, those people who are being open about it, like Pat Flynn, for example, they’re doing much, much better because of it.
- It’s a very effective way. And also, again, builds trust with your visitors all about bringing value, building that relationship. So in the resource that I have linked you to a bunch of big platforms, it has so many different programs and things that you can affiliate market for. Remember, don’t put a bunch of random things it needs to connect with your website, with the services you’re doing, with the products that you’re selling, etc. But use those platforms or go to a specific company and become affiliated.
- I’m going to show you how this works. So follow along here. So for example, I’m at ClickBank right now, one of the many affiliate platforms. So let’s say that I am doing a website about dog training, right? Maybe I’m selling dog training products like whistles and collars, or maybe I’m just blogging about it.
- In either case, I want to affiliate market a certain product, or maybe you even have a product in mind. But I’m going to search for dog training here. Then I’m going to hit search and here I’m going to get a bunch of different products. Now, this one is telling me the average amount of money that you’ll be earning per sale.
- So this might be quite interesting. So the way this works is first I can click on this website so I can see what it is that I actually will be advertising what the website looks like, then I’m going to be sending them to, and also what the product that they will be selling.
- Remember, you have to put trust in whatever it is that you are affiliate marketing for so you don’t want to go at random. Just grab something, affiliate market it. No, never do it like that. Always trust the product. Your reputation is on the line. But for this example, let’s say that you had a lot of trust in this.
- You want to market this. What you’re going to go ahead and do is click on promote and of course, you’re going to need an account in here. But as you can see, you’re going to get some information in here. You’re going to get a 50% commission for every customer.
- You refer to this product, which usually means who buys this product? Then you need to log in. You’re going to get your unique link, you’re going to link that somewhere, and then the cookie will be placed in their computer and you’re all set for affiliate marketing.
- If they buy it, you get a commission, okay, this is how it works. And because we know also that there is a 50% commission here and we can see that the average sale goes for $24, we know that this is going to cost around $50, give and take a couple of more dollars because of taxes, but about $50 per sale.
- So this is how it works on these big platforms. Now let’s remove these. Another thing I want to show you that we have been checking out before already is Bluehost, right? We’ve seen a lot of people who are affiliate marketing for Bluehost.
- Generally, when you go to a company like this, like Bluehost or Wix, it could be anything that could be Shopify, any platform, or anything you want to affiliate market, you are usually not going to find the affiliate link at the top. Generally what you have to do is scroll to the bottom and usually in one of these generally more boring links, you’re going to find something like this here.
- It says affiliates. You’re going to go ahead and click there and then you have to sign up and, of course, create an affiliate account. Even though we have a Bluehost account, we don’t have an affiliate account. So we’re going to click on sign up. But for us, we have an old account, so we’re going to click on log in.
- So here, we’ll be able to see all of the stats. How much did we earn from this date? How many clicks do we have, and how many sign-ups do we have? We get to see it in a pie chart. We get a lot of information on how our affiliate marketing is doing now. Should I go ahead and click on the links here?
- For example, you’re going to see that here. We have a bunch of different links. Now, this is the tracking link. If someone clicks on this, they’re going to get the cookie placed on their computer. This is stuff. Affiliate link.
- Now it says Free from scratch, because that’s an old website that we use to monitor and use, but we’re not using that anymore. This is an old account.
- So this is because this is an old affiliate account. So the options that we have here are we could either use this link or we could be using banners. Remember, we’ve been using the short coast throughout this course already, so that is perfect. We know how to use them, but I’m going to show you how to use this link.
- So all I would do is I would go ahead and copy this link. There we go. And then I would go to the dashboard in here. And this is where we get to have use of our pretty link because if we look at this link, it doesn’t look too good.
- Look at this Bluehost dot com forward slash track free from scratch. So instead I’m just going to go ahead and call this howtoanswers.com/bluehost and then I click on Create and suddenly we have an affiliate link that’s completely hidden with howtoanswers.com/bluehost looks so much better.
- Again, we want to be open about this being an affiliate link, but we still want it to look good and trustworthy. Now it can be worthwhile to click on edit right here and make sure that it gets a better name than 403 forbidden, let’s call it, for example, Bluehost.
- And then note this is for ourselves only. We can check this out if we have any questions. And I’m going to go ahead and I’m going to write our affiliate link and then click on Update.
- So if I open a new tab right now and I go to Robin and Jesper dot com forward slash Bluehost, I’m going to be directed straight to Bluehost and it’s going to be placed in the cookie on my computer. And should I be the customer right now? And I would buy anything from Bluehost right here, then I would be getting a commission, and the commission here is quite kind.
- They offer you $65 per sale, which is quite amazing, to be honest. That’s why so many people, besides them being, in my opinion, the simplest and best hosting platform, are very, very kind with their affiliate marketing and their commission. Okay, so we have the link already.
- Now what we could do, for example, we could go into posts and let’s just use this post as an example. But of course, you want the link to make sense. Maybe you’re doing a post about hosting or about how to get started with blogging, so we would have something written in here.
- The way to implement this system is through and we strongly recommend that you use Bluehost. Let’s pretend that this was the text. All I would do is I would select it like this I would click on this link right here and then I would just write Robin and Jesper dot com forward slash Bluehost There we go spelling is not on point today hit enter and suddenly guys we are affiliate marketing it’s really that simple.
- We have hidden the links. It looks much better, and much more trustworthy. It’s an affiliate link. We know that if someone clicks on this, we can just go ahead and go to our dashboard here, scroll down and we can see how it is doing. And of course, we can click on our stats.
- We can see how much we’re getting per sign-up, all of the information, how many unique link clicks we have, etc. This is going to be unique for each company that you sign up for, but this is how affiliate marketing works.
- And similarly, if it’s this easy to put it in a post, you know, already it’s the same. It’s so easy to put it on a page as well in a resources page, which is what we will be creating with Alimentare.
- Now, the final thing I want to end this with is, remember, you need to be on the right side of the law. You need to be along with GDPR, with the privacy policy, and you are installing cookies on someone else’s platform.
- You need to be protected from all of the laws that disclaim etc. and look at this part. Links to other websites.
- For us, My company has no control and assumes no responsibility for the content, privacy policy, or practices of any third-party website or services. This means that if anything is going on or anything goes wrong or whatever happens, you have no liability.
- This removes our liability and thankfully we can affiliate market in peace. Some people decide to do an extra page for affiliate marketing policies, but generally, this is going to be good. Good enough to protect you again. I’m not a lawyer. Don’t take legal advice from me.
- But remember guys, check through this. Make sure that it is on point. Make sure that it protects your affiliate marketing. So let’s summarize. Affiliate marketing is when you get a commission for referring visitors to a certain site, you’re going to get a unique, trackable affiliate link that you can put on your page, your post, or as a banner.
- Wherever you decide to do that, there is going to be a cookie installed on the visitor’s computer that’s going to be for 60 days, more or less. And if they buy something within that period, you are going to get a commission for that. And of course, how much you get is unique for every affiliate marketing website.
- You need to check that out beforehand. Always, read the terms of service. Don’t break any law. Don’t put it in the newsletter unless you’re allowed to. Don’t do any ads on it unless you’re allowed to. And again, be transparent, put the disclaimer, or be open that these are affiliate links.
- You’re going to get a commission if they buy from there. But the commission will not be from them. It will be from the retailer. And I also prefer to explain why, because it’s a win, win-win situation that makes it so open. Just be transparent. Guys, awesome job, guys, following along this far.
Categories: Travel
Leave a Reply